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Synopsis
This major new text looks at the key elements in the operation and strategic development of international firms. Offering a comprehensive theoretical approach, together with wide-ranging cases to illustrate central issues, this text takes a multidisciplinary approach to show how international firms operate in the changing global environment, and how they make decisions for successful growth. It is designed for students undertaking courses in international business, economics and management at final year undergraduate, postgraduate and MBA level.
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About the Authors
Grazia ietto Gillies is a Professor of Applied Economics and Head of International Business and Languages at South Bank University
University of Reading
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Global Business Strategy
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Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,800grams, ISBN:9781861523525. Seller Inventory # 9091054
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Global Business Strategy
Published by
International Thomson Business Press, 1997
ISBN 10: 1861523521
ISBN 13: 9781861523525
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Seller: Anybook.com, Lincoln, United Kingdom
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Condition: Poor. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,800grams, ISBN:9781861523525. Seller Inventory # 9108553
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Global Business Strategy
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Global Business Strategy
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Global Business Strategy : An Introduction
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Global Business Strategy : An Introduction
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Global Business Strategy : An Introduction
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Global Business Strategy : An Introduction
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Global Business Strategy
Published by
Cengage Learning EMEA, 1996
ISBN 10: 1861523521
ISBN 13: 9781861523525
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Seller: THE SAINT BOOKSTORE, Southport, United Kingdom
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Global Business Strategy
Published by
CENGAGE LEARNING, 1996
ISBN 10: 1861523521
ISBN 13: 9781861523525
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Kartoniert / Broschiert
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Kartoniert / Broschiert. Condition: New. Looks at the key elements in the operation and strategic development of international firms. Offering a comprehensive theoretical approach, together with wide-ranging cases to illustrate central issues, this text shows how international firms operate in the. Seller Inventory # 597128922
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