Exporting: A Manager's Guide to the World Market (Global Manager Series) - Softcover

Nelson, Carl A.

Softcover

ISBN 10: 1861523165 ISBN 13: 9781861523167

Publisher: Thomson Learning, 1999

Synopsis

The book is aimed at everyone at management level involved in international trade. It is particularly useful to managers with small- and medium-sized manufacturing and service companies growing toward new international challenges. The book will show the 'do it yourself' approach to exporting as well as how best to recruit and use intermediary help. This title focuses on how exporters can compete successfully in a global market. It shows how to get your export business started and how to expand it globally. The book is aimed at everyone at management level involved in international trade. It is particularly useful to managers with small- and medium-sized manufacturing and service companies growing toward new international challenges. The book will show the 'do it yourself' approach to exporting as well as how best to recruit and use intermediary help. This title focuses on how exporters can compete successfully in a global market. It shows how to get your export business started and how to expand it globally.

Edition details

• Publisher: Thomson Learning
• Publication date: 1999
• Language: English
• ISBN 10: 1861523165
• ISBN 13: 9781861523167
• Binding: Paperback
• Number of pages: 256