STRATEGIC TECHNOLOGY MANAGEMENT: BUILDING BRIDGES BETWEEN SCIENCES, ENGINEERING AND BUSINESS MANAGEMENT (2ND EDITION) - Hardcover

TESAR GEORGE ET AL

 
9781860948749: STRATEGIC TECHNOLOGY MANAGEMENT: BUILDING BRIDGES BETWEEN SCIENCES, ENGINEERING AND BUSINESS MANAGEMENT (2ND EDITION)
Hardcover
ISBN 10: 186094874X ISBN 13: 9781860948749
Publisher: Imperial College Press, 2008

Synopsis

Two recent major trends in today's complex and competitive high technology global society have underscored the importance for a textbook on strategic technology management. The first is the desire of major global corporations and high technology firms to hire graduates who are able to understand engineering and science, and make sound strategic business decisions. The second is the increasing interest among engineering and science students to take courses in business management.This invaluable book attempts to bridge business and scientific management practices so as to foster better understanding between the two entities. The second edition is updated with interesting case studies on biomedical and renewable technologies.

"synopsis" may belong to another edition of this title.

Publisher
Imperial College Press
Publication date
2008
Language
English
ISBN 10 
186094874X
ISBN 13 
9781860948749
Binding
Hardcover
Number of pages
472
Editor
Steven Anderson, Tom Bramorski, George Tesar

Other Popular Editions of the Same Title

9781860949265: Strategic Technology Management: Building Bridges Between Sciences, Engineering And Business Management (2Nd Edition)

Featured Edition

ISBN 10:  1860949266 ISBN 13:  9781860949265
Publisher: Icp, 2008
Softcover