Mark Pendergrast's history is a microcosm of American enterprise. Invented as a patent medicine with a cocaine kick, Coca-Cola is today 99 percent sugar water, the world's most distributed product, available in over 185 countries, more than the membership of the United Nations. All a far cry from the chance invention of Dr. John Smith Pemberton, a morphine addict in Atlanta, Georgia, just over a century ago.
"synopsis" may belong to another edition of this title.
An encyclopaedic history of Coke and its subculture. [Pendergrast] has used Coca-Cola as a metaphor for the growth of modern capitalism itself. -- Washington Post
As a reference work, as a history, and as a rich source of anecdotes, this book could hardly be bettered. -- Sunday Times
Detailed and marvellously entertaining. -- Los Angeles Times
There are fascinating examples of Coke's battle to become number one,.... -- mad.co.uk Bookshop, July, 2001
Mark Pendergrast was born in Atlanta and is a graduate of Harvard University. A business journalist, he has published articles and reviews in a number of magazines and newspapers, including the New York Times, the Sunday Times (London), and Financial Analyst.
"About this title" may belong to another edition of this title.
£ 5.60 shipping from United Kingdom to U.S.A.
Destination, rates & speedsSeller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR005118661
Quantity: 6 available
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 1.8. Seller Inventory # G185799180XI3N00
Quantity: 1 available
Seller: AwesomeBooks, Wallingford, United Kingdom
Paperback. Condition: Very Good. For God, Country and Coca-Cola: The Unauthorized History of the great American Soft Drink and the company that makes it This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9781857991802
Quantity: 1 available
Seller: Bahamut Media, Reading, United Kingdom
Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9781857991802
Quantity: 1 available
Seller: Better World Books Ltd, Dunfermline, United Kingdom
Condition: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # 9356897-6
Quantity: 2 available
Seller: Anybook.com, Lincoln, United Kingdom
Condition: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,900grams, ISBN:9781857991802. Seller Inventory # 9098457
Quantity: 1 available
Seller: Cotswold Internet Books, Cheltenham, United Kingdom
Condition: Used - Very Good. VG paperback. New edition. Reissue, 1996. A clean copy. Seller Inventory # BOOKS187856I
Quantity: 1 available
Seller: MW Books, New York, NY, U.S.A.
2nd reprint. Very good paperback copy; wrappers slightly dust-toned and edge-nicked. Bright and clean internally. Remains particularly well-preserved overall. Physical description: xvii, 556 pages, 24 unnumbered pages of plates: illustrations, portraits; 24 cm. Notes: Includes bibliographical references (pages 525-534) and index. Subjects: Coca-Cola Company. 20th century. Carbonated Beverages history.Advertising Carbonated beverages. Coca Cola (Trademark) Marketing History. Soft drink industry United States History. Genre: Bibliography. History. Illustrated. 1 Kg. Seller Inventory # 334599
Quantity: 1 available
Seller: MW Books Ltd., Galway, Ireland
2nd reprint. Very good paperback copy; wrappers slightly dust-toned and edge-nicked. Bright and clean internally. Remains particularly well-preserved overall. Physical description: xvii, 556 pages, 24 unnumbered pages of plates: illustrations, portraits; 24 cm. Notes: Includes bibliographical references (pages 525-534) and index. Subjects: Coca-Cola Company. 20th century. Carbonated Beverages history.Advertising Carbonated beverages. Coca Cola (Trademark) Marketing History. Soft drink industry United States History. Genre: Bibliography. History. Illustrated. 1 Kg. Seller Inventory # 334599
Quantity: 1 available
Seller: Antiquariat ExLibris Erlach Eberhard Ott, Ochsenfurt - Erlach, BY, Germany
556 S. und 24 S. mit sw.-Fotos. Zustand: gut. hinterer Deckel etw. knickspurig, Standschnitt leicht geschwärzt, Kopfschnitt leicht gebräunt, mit geringen Gebrauchsspuren. - Invented just over a hundred years ago in America as a cocainelaced patent medicine, Coca-Cola (now minus the cocaine) has succeeded beyond the wildest dreams of its inventor. But in this incredible story of how a soft drink came to be regarded as "the sublimated essence of all that America stands for", For God, Country and Coca-Cola tarnishes that gilded image, revealing back-room political deals, cosy arrangements with the US government and the World Bank, black market trades of Coke for money and sex, and brutal treatment of competitiors, migrant workers and Third World Coca-Cola labourers - and finally, how the universal flood of Coke has irrevocably changed world culture. (Verlagstext). ISBN: 185799180x Sprache: Englisch Gewicht in Gramm: 822 Gr. 8° (23,4cm), Pbck. / OKart. Seller Inventory # 20422
Quantity: 1 available