The Shorter MBA - Hardcover

Pearson, Barrie; Thomas, Neil

Hardcover

ISBN 10: 1854183052 ISBN 13: 9781854183057

Publisher: Thorogood, 2004

Synopsis

A succinct distillation of the skills that you need to be successful in business. Most people can't afford to give up two years to study for an MBA. This pithy, practical book presents all the essential theory, practiced and techniques taught to MBA students - ideal for the busy practising executive. It is divided into three parts:; Personal development; Management skills; Business development

About this title

From the Back Cover

'THE SHORTER MBA' Edited by Barrie Pearson and Neil Thomas
A practical approach to the key business skills

'THE SHORTER MBA' is a unique distillation of the skills that you need to acquire in order to be considered successful in business. Not everyone is able to devote a year or two of their time to study for a Masters in Business Administration, but in today's highly competitive environment it is crucial to have a thorough understanding of the issues involved in the smooth and successful running of a business.

This book concentrates on practical tips and techniques in the key areas of Personal Development, Management Skills and Business Development. Each chapter has been written by an acknowledged expert, and will give you the essential tools you need to become a high flier in your own field.

'THE SHORTER MBA' is a complete course in:
· Finance and Accounting
· Project Management
· Human Resource Management
· Competitive Marketing Strategy
· Business Development Strategy
· Turnaround of a Loss-Making Business
· Business Plans
· Acquisitions and Divestments
· Selling and Negotiating Skills
· Time Management
· Decision Making
· Problem Solving
· Communication Skills

About the Author

Barrie Pearson is Executive Chairman of Livingstone Group Guarantee plc, based in London. He provides practical help and advice to clients ranging from multinational groups to private companies, in the areas of corporate strategy, acquisitions, disposals, buy-outs and corporate finance. Neil Thomas has written Keeping the Lid on to demonstrate how (before such matters were as much in the public arena as they now are) the desire for cover-ups in respected institutions could hide a multitude of sins. He is the author of many non-fiction works and also All Through the Night (a Welsh Western) set in the 1790s, showing how cowboys originated in Wales and not Wyoming!

Edition details

• Publisher: Thorogood
• Publication date: 2004
• Language: English
• ISBN 10: 1854183052
• ISBN 13: 9781854183057
• Binding: Hardcover
• Number of pages: 269