This work provides a methodology to enable readers to to test their selling skills and progress in using them. It includes models for forecasting, managing new accounts and monitoring performance. Each stage of the sales cycle is looked at and advice is offered on how to handle each one.
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"Innovative and extremely beneficial to our performance both in terms of skill sets but particularly in increasing confidence levels within our teams of sales people."--Andrew Pendrigh, Director
"One of those rare people in sales....knows what has made him successful and is able to transfer these skills to others."--Andrew Mills, Sales Director
"Julian Clay is a master of the selling process. By coupling powerful questioning techniques with his sales forecasting method we have revolutionised our sales process."--Lawrie Siteman, Managing Director
Many books simply lists prescribed techniques and leave the reader to interpret them. What makes this book different os hat is provides clear, practical advice on every aspect of making a sale, but you'll also find much more: templates, tables, exercises and stimulating ideas to develop your sales techniques and monitor your progress in a particular sale. Each chapter ends with a summary, kye points and coaching advice on developing a particular part of the sales cycle.
If you've ever found yourself thinking 'How can I be sure to maximise my chances of success?' - this books is for you.
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