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The Internet Age: on the face of it, an era of unprecedented freedom in both communication and culture. Yet in the past, each major new medium, from telephone to satellite television, has crested on a wave of similar idealistic optimism, before succumbing to the inevitable undertow of industrial consolidation. Every once free and open technology has, in time, become centralized and closed; as corporate power has taken control of the 'master switch.' Today a similar struggle looms over the Internet, and as it increasingly supersedes all other media the stakes have never been higher. Part industrial expose, part examination of freedom of expression, "The Master Switch" reveals a crucial drama - full of indelible characters - as it has played out over decades in the shadows of global communication. It is suitable for readers of Nicholas Carr's "The Shallows", Clay Shirky's "Cognitive Surplus" and "Googled" by Ken Auletta.
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"'Every now and then a book changes the way we understand the world. The Master Switch is such an achievement... rigorous... imaginative... enthralling.' Steve Coll, author of Ghost Wars"
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From the world's preeminent historian of technology comes the story of the battle raging between Apple and Google over the soul of the Internet. With their conflicting vision of information democracy versus corporate autocracy, it is a titanic clash: only one brand will survive, and that brand will shape our future.
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- ISBN 10 1848879857
- ISBN 13 9781848879850
- BindingPaperback
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The Master Switch: The Rise and Fall of Information Empires
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Atlantic Books, London
(2010)
ISBN 10: 1848879857
ISBN 13: 9781848879850
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Book Description Softcover. Condition: Very Good. First Edition. Introduction by author, acknowledgements, notes and index. Plaintext paperback binding with red and black coloured titles to the front panel and white and black coloured titles to the backstrip black and white photograph of author to the verso of the front panel. In this book the author details how a once free and open technology  the Internet  has become " . centralised and closed, as corporate power has taken control of "the master switch".  from the rear panel blurb. A little rubbing of the book edges and panels. Age toning of the text block edges and pages. Full Number Line. Size: Trade Paperback. [13], 4 - 366, [8] pages, Please refer to accompanying picture (s). Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Communications & Media; Modern; Computers & Internet. ISBN: 1848879857. ISBN/EAN: 9781848879850. Inventory No: 0130402. Seller Inventory # 0130402
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The Master Switch: The Rise and Fall of Information Empires
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Book Description Paperback. Condition: Very Good. 366 pages. The Internet Age: on the face of it, an era of unp recedented freedom in both communication and culture. Yet in the past, each major new medium, from telephone to satellite televisi on, has crested on a wave of similar idealistic optimism, before succumbing to the inevitable undertow of industrial consolidation . Every once free and open technology has, in time, become centra lized and closed; as corporate power has taken control of the 'ma ster switch.' Today a similar struggle looms over the Internet, a nd as it increasingly supersedes all other media the stakes have never been higher. Part industrial expose, part examination of fr eedom of expression, The Master Switch reveals a crucial drama - full of indelible characters - as it has played out over decades in the shadows of global communication. It is suitable for reader s of Nicholas Carr's The Shallows, Clay Shirky's Cognitive Surplu s and Googled by Ken Auletta. ISBN: 9781848879850. ***The Master Switch: The Rise and Fall of Information Empires*** by Tim Wu. 20 11 Atlantic Books-London. 366 Numbered pages. Seller Inventory # 1215x
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Book Description Softcover. Condition: Bon. Ancien livre de bibliothèque. Petite(s) trace(s) de pliure sur la couverture. Légères traces d'usure sur la couverture. Salissures sur la tranche. Notes en marges des pages. Tampon ou marque sur la face intérieure de la couverture. Edition 2010. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Slightly creased cover. Slight signs of wear on the cover. Soiling on the side. Notes on page margins. Stamp or mark on the inside cover page. Edition 2010. Seller Inventory # C-223-163
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The Master Switch
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Book Description Condition: Used. pp. 384. Seller Inventory # 262211218
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The Master Switch
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ISBN 13: 9781848879850
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