Focus Group Methodology: Principle And Practice - Softcover

Liamputtong, Pranee

Softcover

ISBN 10: 1847879098 ISBN 13: 9781847879097

Publisher: SAGE Publications Ltd, 2011

Synopsis

Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews to analysing data and presenting the findings. It also includes discussions on cross-cultural and virtual focus group.

Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research.

Like her previous book, Researching the Vulnerable, Liamputtong′s latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as women, men, older people, children and ethnic groups - and anybody who is engaging in cross-cultural research.

Illustrated with case studies and examples throughout, this is a perfect introduction to focus group methods for students and new researchers alike.

About this title

About the Author

Pranee is a medical anthropologist whose research focuses on the health and well-being of women, children, immigrants, refugees, the elderly, ethnic minorities, and transgender individuals. Her work is particularly dedicated to maternal and neonatal health, sexual and reproductive health, gender and sexual well-being, psychological health, and chronic illnesses influenced by climate change. Her recent studies have examined gender and sexual health concerns among Asian women, refugee and immigrant women, youth, and transgender women from ethnic minority backgrounds. In Vietnam, she has investigated the effects of air pollution on maternal and neonatal health. Additionally, her research explores the health and overall well-being of ethnic minority women. As a leading social science researcher, Pranee has authored numerous books on qualitative research methodologies and various social and health-related topics. These works are widely recognized and used in both Australia and internationally. At VinUniversity, she has contributed to both medical and nursing degree programs. She has also mentored numerous undergraduate students, guiding them through research projects as part of their studies and career development. Currently, Pranee serves as Professor of Social Science in the College of Arts and Sciences and as the Leader of the Living Lab pillar at the Center for Environmental Intelligence.

From the Back Cover

A friendly introduction to the basics of focus group methods with an international feel and an ethical sensibility.

Edition details

• Publisher: SAGE Publications Ltd
• Publication date: 2011
• Language: English
• ISBN 10: 1847879098
• ISBN 13: 9781847879097
• Binding: Paperback
• Edition number: 1
• Number of pages: 224