There is nothing more satisfying than owning a shop of your own. Whether it's a designer clothing store, an exciting florist, or something for practically everything, this book will guide you through all you need to know about opening your own retail business. It is aimed at anyone who has a dream or a practical idea. It includes case histories of hands-on shop owners, their advice and top tips. You will be able to browse through such topics as: - Choosing the best location - Finding finance in a dwindling market - Developing a business plan - Exploring the costs of setting up - Selecting the products you want to carry - Decoration, displays and shelving - Meeting the challenges of a new business - Getting your business noticed in an internet age - Turning your passion into a profitable business
"synopsis" may belong to another edition of this title.
A practical guide that will provide you with the tools to make your store a success.
Author Deborah Penrith has interviewed many top business people, entrepreneurs and officials, and includes their insights into running a successful business in this book.
"About this title" may belong to another edition of this title.
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