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Starting & Running a Successful Consultancy: 3rd edition: How to Market and Build Your Own Consultancy Business - Softcover

 
9781845282165: Starting & Running a Successful Consultancy: 3rd edition: How to Market and Build Your Own Consultancy Business

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Synopsis

Consulting has become an increasingly viable and growing working option for many individuals. This book is designed to help those new to consulting to carve out a successful career, and to aid those already in the arena to grow their business. Laid out in a workbook format, this books contains a wide variety of exercises, ultimately geared towards making consultancy an increasingly profitable enterprise. Reading this book will help you to: gain a clear understanding of the consulting process and its requirements; define and establish a clear strategic direction for your business; understand how to raise finances and maintain financial control; create and implement an effective marketing strategy; and, balance ongoing business with attracting new clients.

About the Author

Susan Nash is the British Founder and President of EM-Power, a
consulting firm, which works with companies on both sides of the Atlantic.
She has presented the workshops Consulting and Making Money at It for over
twelve years.

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  • PublisherHow To Books
  • Publication date2007
  • ISBN 10 1845282167
  • ISBN 13 9781845282165
  • BindingPaperback
  • LanguageEnglish
  • Number of pages256

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Nash, Susan
Published by How To Books, 2007
ISBN 10: 1845282167 ISBN 13: 9781845282165
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paperback. Condition: Good. This item shows signs of wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact , but may have aesthetic issues such as small tears, bends, scratches, and scuffs. Spine may also show signs of wear. Pages may include some notes and highlighting. May include "From the library of" labels. Satisfaction Guaranteed. Seller Inventory # 4BQWN8004HOR_ns

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Paperback. Condition: Very Good. Consulting has become an increasingly viable and growing working option for many individuals. This book is designed to help those new to consulting to carve out a successful career, and to aid those already in the arena to grow their business. Laid out in a workbook format, this books contains a wide variety of exercises, ultimately geared towards making consultancy an increasingly profitable enterprise. Reading this book will help you to: gain a clear understanding of the consulting process and its requirements; define and establish a clear strategic direction for your business; understand how to raise finances and maintain financial control; create and implement an effective marketing strategy; and, balance ongoing business with attracting new clients. Contents: Section One: Getting started; 1. Setting the scene; 2. Evaluating your fit; 3. What type of consulting business are you running?; 4. Establishing your business direction; Section Two: Getting customers; 5. Marketing your business; 6. Selling your service; Section Three: Getting money; 7. Financing Your Business; Section Four: Getting organised; 8. Organising your business; 9. Running your business: doing the work!; 10. Moving into Action. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR002293790

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