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Starting Your Own Business: The Bestselling Guide to Planning and Building a Successful Enterprise - Softcover

Green, Jim

 
9781845280703: Starting Your Own Business: The Bestselling Guide to Planning and Building a Successful Enterprise

Synopsis

Concentrates on the creative heart of business, on how to develop an exciting enterprise from the original germ on an idea. This book contains topics such as : Finding a good idea; Getting started; Creating a winning business plan; Funding your enterprise; Marketing your business; and, Maintaining progress.

"synopsis" may belong to another edition of this title.

About the Author

Jim Green is himself a successful entrepreneur who also writes and lectures on a wide range of business topics.

From the Back Cover

This book concentrates on the creative heart of business, on how to develop an exciting enterprise from the original germ of an idea. It directs you towards finding that first good idea, and shows you how to get started by creating a winning business plan and securing funding. It also shows you how to build upon your initial success by marketing your business and maintaining progress.

From the Inside Flap

"'His techniques obviously work because, aside from his work as
a business lecturer, he is still an active entrepreneur. The book is also
full of practical hints about handling tax, approaching potential funders
and finding suitable premises.' The Independent 'Encouraging and practical,
Green's book covers all the basics...an entrepreneur himself Green knows
the questions to ask.' Management Today 'Practical advice presented in a
clear, concise style.' Moneywise 'An easy-to-read and motivating book.'
Making Money."

"About this title" may belong to another edition of this title.