Synopsis
This practical step-by-step guide covers both qualitative and quantitative dissertations. It is customized for MBA students, to reflect: length of MBA dissertations; typical MBA course structures; previous experience of students; and MBA assessment criteria. Each stage of the dissertation process is covered, from research design through to presentation, illustrated with plentiful examples. It emphasizes the evaluation of material and how to make the best use of one's tutor.
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About the Author
Brian White was formerly Principal Lecturer at the Lincoln School of Management at the University of Lincoln. He has many years of experience tutoring students from a wide range of countries on dissertation presentation.
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Cengage Learning EMEA 09/05/2002, 2002
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