Items related to Managing the Tourist Destination

Managing the Tourist Destination - Softcover

Howie, Frank

 
9781844800971: Managing the Tourist Destination
Softcover
ISBN 10: 1844800970 ISBN 13: 9781844800971
Publisher: Cengage Learning EMEA, 2003

Synopsis

Fully illustrated with case studies, this book introduces both the theory and practice of destination management and related professional and academic areas. With student exercises, questions and discussion points throughout, Managing the Tourist Destination provides comprehensive textbook coverage for students on higher education and professional courses.

"synopsis" may belong to another edition of this title.

Review

Destinations and the demands of contemporary tourism Principles and theories The nature of tourism destinations Marketing places Destination planning and policy The historic-cultural tourist city Village and small town The resort Regional destinations Protected areas Future destinations

Synopsis

Structured to be used throughout one semester and designed to ensure that lecturers can adopt the book with minimum effort, this volume examines destination management using case studies to highlight examples of best practice.

"About this title" may belong to another edition of this title.

Publisher
Cengage Learning EMEA
Publication date
2003
Language
English
ISBN 10 
1844800970
ISBN 13 
9781844800971
Binding
Paperback
Number of pages
352