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Synopsis
This is the essential guide for anyone who needs to know how to organize a special event - a festival, a celebration party, a media launch or an annual fete. The text contains clear, step-by-step guide including planning, budgeting, marketing and organization; a wide range of informative case studies from around Europe, including suggested websites and sources of reference material to consult and a set of useful planning forms to assist hose new to events organization. The authors' combination of industry experience, expertise and a lively approach makes this an ideal textbook for students of Events Management and related courses, as well as providing a valuable handbook for those new to organizing events.
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Synopsis
This work is a guide to organizing major events such as festivals, parties, concerts, weddings, and conferences. It includes photocopiable forms that will help readers to plan and budget, and case studies and websites to learn from.
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Successful Event Management: a Practical Handbook
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Successful Event Management: a Practical Handbook
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Cengage Learning Business Press, 2004
ISBN 10: 1844800768
ISBN 13: 9781844800766
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Successful Event Management
Published by
Cengage Learning Business Press, 2004
ISBN 10: 1844800768
ISBN 13: 9781844800766
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Successful Event Management: a Practical Handbook
Published by
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ISBN 10: 1844800768
ISBN 13: 9781844800766
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Successful Event Management
Published by
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ISBN 10: 1844800768
ISBN 13: 9781844800766
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