Wikinomics - Softcover

Tapscott

Softcover

ISBN 10: 184354637X ISBN 13: 9781843546375

Publisher: Atlantic Books, 2008

Synopsis

An International Bestseller.
An Economist Book of the Year.
A Financial Times Book of the Year.
Shortlisted for the Financial Times Business Book of the Year.

Wikinomics shows how businesses can collaborate creatively with their customers to succeed in the age of Wikipedia, YouTube and Linux: 'The Number 1 must-read... A breathtaking piece of work.' Tom Peters.

The knowledge, resources and computing power of billions of people are self-organizing into a massive, new collective force. Interconnected and orchestrated via blogs, wikis, chat rooms, peer-to-peer networks, and personal broadcasting, the web is being reinvented to provide the first global platform for collaboration in history.

About this title

About the Authors

Anthony D. Williams has been researching and writing about trends in technology and society for over a decade. His advice has been sought by Fortune 500 firms and international institutions, including the World Bank. He holds a Masters in Research from London School of Economics and is Vice President and Executive Editor at New Paradigm. Wikinomics as published by Atlantic Books in 2007.

DON TAPSCOTT is Chief Executive and founder of New Paradigm, a think tank and strategy consulting company. He is the author of ten books including the bestsellers Paradigm Shift and The Digital Economy. He teaches at the Rotman School of Management at the University of Toronto. Wikinomics was published by Atlantic Books in 2007.

From the Back Cover

An International Bestseller
An Economist Book of the Year
A Financial Times Book of the Year
Shortlisted for the Financial Times Business Book of the Year

The knowledge, resources, and computing power of billions of people are self-organizing into a massive new collective force. Interconnected and orchestrated through blogs, wikis, chat rooms, peer-to-peer networks, and personal broadcasting, the Web is being reinvented to provide the first global platform for collaboration in history.

Encouraging consumers, employees, suppliers, partners and competitors alike to share information and ideas, mass collaboration marks a profound change in the way business is conducted and radically alters the future of corporate architecture, strategy and management.Wikinomics is the definitive investigation into how small businesses can achieve success by using a dynamic ecosystem of partners to co-create and peer-produce value in this newly-emerging, networked economy.

'This is one of the best business books I have read for years. If you are running a business, you would be cavalier not to take on board its messages. Wikinomics is an important book on a fascinating subject.' Bruce Parry, Management Today

'Dazzlingly timely... As a beginners guide to the new Web 2.0 world, the book is an easy and engaging read... For the struggling middle manager it will come as manna from heaven.' Emily Bell, Guardian

[Business]
[£8.99]

[ISBN - 978 1 84354 637 5]

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Edition details

• Publisher: Atlantic Books
• Publication date: 2008
• Language: English
• ISBN 10: 184354637X
• ISBN 13: 9781843546375
• Binding: Paperback
• Number of pages: 368