Design And Typography In Easy Steps (In Easy Steps Series) - Softcover

Hughes, Sally

Softcover

ISBN 10: 1840780045 ISBN 13: 9781840780048

Publisher: Computer Step, 1998

Synopsis

Design and Typography in easy steps is a concise guide to design. Covering the definition of design, designs for target audiences and implementing design ideas, this book is ideal for all users.

This book begins with an introduction to design, types of publication and managing design. Next text and typefaces are covered, including: spacing after full stops and paragraphs, spacing within text, special characters, and choosing typefaces for business, display and web documents. Further areas covered include: grids, margins, columns and guidelines; symmetry and asymmetry; Tint panels; Bullets; reversing and rotating text; design mistakes to avoid; working with logos, clip art and scanned images; and designing and creating web pages.

Whether creating an in-house company newsletter, an international company report, publishing web pages or up-dating friends on personal news, this book will take you through your design from start to finish.

About this title

Review

...the skills of good page design combine two seeming opposites...in Design and Typography (in easy steps) Sally Hughes covers all the basics.

She discusses the essentials of type selection, spacing, grids, graphics, and fonts. There is sound advice on alignment, hyphenation, and table layout, with lots of good short tips embedded in the text and every point clearly illustrated with examples in the Computer Step house style of one topic to a single page or a double page spread. She even goes into the details of kerning - though most people will be well enough served by following the basic advice on margins, line-spacing, and the use of grids.

This is an excellent starting point for a beginner - suitable for someone who has realised that there is more to good design than the default settings in their word-processing program. -- Computers and Writing, November 1998

Nowadays it is possible for anyone with a computer to produce their own newsletters, presentations and so on from the comfort of their home. The down side of this is that a great many people without the slightest understanding of even the most basic of design concepts have unleashed their creations on the world.

This book starts with the absolute basics, explaining things like how to sketch out your ideas, and when to use serif and sans serif fonts. By the end, the author Sally Hughes has covered everything from using coloured tints to effectively cropping images for inclusion in your designs.

This is an excellent introduction to key design concepts, which could do with being made compulsory reading for anyone who purchases a printer for their home PC. If you want to make your creations look slick, well-balanced and professional, this is definitely a book worth purchasing. - winner of PC Home Silver Award. -- PC Home, January 1999

The easy steps guides are generally good value and since few of us really want to learn more about matters typographic, this relatively inexpensive book covers enough. That there isn't enough awareness of page layout or good text design or even good taste is obvious from the home-made flyers and leaflets stuffed under windscreen wipers and through letter boxes. If you are in business for yourself and appreciate the cost benefits of doing your own layout work, this book should do wonders for your image. -- Computer Shopper, February 1999

From the Publisher

In addition to writing, Sally Hughes is an IT training consultant, specialising in DTP and design.

Edition details

• Publisher: Computer Step
• Publication date: 1998
• ISBN 10: 1840780045
• ISBN 13: 9781840780048
• Binding: Paperback
• Language: English
• Number of pages: 192