AI-Powered Commerce: Building the products and services of the future with Commerce.AI - Softcover

Andy Pandharikar; Frederik Bussler

Softcover

ISBN 10: 180324898X ISBN 13: 9781803248981

Publisher: Packt Publishing - ebooks Account, 2022

Synopsis

Learn how to use artificial intelligence for product and service innovation, including the diverse use cases of Commerce.AI

Key Features

• Learn how to integrate data and AI in your innovation workflows
• Unlock insights into how various industries are using AI for innovation
• Apply your knowledge to real innovation use cases like product strategy and market intelligence

Book Description

Commerce.AI is a suite of artificial intelligence (AI) tools, trained on over a trillion data points, to help businesses build next-gen products and services. If you want to be the best business on the block, using AI is a must.

Developers and analysts working with AI will be able to put their knowledge to work with this practical guide. You'll begin by learning the core themes of new product and service innovation, including how to identify market opportunities, come up with ideas, and predict trends. With plenty of use cases as reference, you'll learn how to apply AI for innovation, both programmatically and with Commerce.AI. You'll also find out how to analyze product and service data with tools such as GPT-J, Python pandas, Prophet, and TextBlob. As you progress, you'll explore the evolution of commerce in AI, including how top businesses today are using AI. You'll learn how Commerce.AI merges machine learning, product expertise, and big data to help businesses make more accurate decisions. Finally, you'll use the Commerce.AI suite for product ideation and analyzing market trends.

By the end of this artificial intelligence book, you'll be able to strategize new product opportunities by using AI, and also have an understanding of how to use Commerce.AI for product ideation, trend analysis, and predictions.

What you will learn

• Find out how machine learning can help you identify new market opportunities
• Understand how to use consumer data to create new products and services
• Use state-of-the-art AI frameworks and tools for data analysis
• Launch, track, and improve products and services with AI
• Rise above the competition with unparalleled insights from AI
• Turn customer touchpoints into business wins
• Generate high-conversion product and service copy

Who this book is for

This AI book is for AI developers, data scientists, data product managers, analysts, and consumer insights professionals. The book will guide you through the process of product and service innovation, no matter your pre-existing skillset.

Table of Contents

1. Improve Market Opportunity Identification
2. Generate New Product Ideas
3. Understand How to Predict Industry-Wide Trends Using Big Data
4. Applying AI for Innovation – Luxury Goods Deep-Dive
5. Applying AI for Innovation―Wireless Networking Deep-Dive
6. Applying AI for Innovation―Consumer Electronics Deep-Dive
7. Applying AI for Innovation – Restaurants Deep-Dive
8. Applying AI for Innovation―Consumer Goods Deep-Dive
9. Product AI
10. Delivering Insights with Service AI
11. Delivering Insights With Market AI
12. Delivering Insights with Voice Surveys

About this title

About the Author

Andy Pandharikar is the CEO and founder of Commerce.AI. His previous start-up was acquired by the Flipkart group, which later was acquired by Walmart for $16B. Prior to that, Andy held various product and engineering positions at Cisco. He has an M.S. in management science and engineering from Stanford University and has an executive degree from Harvard Business School. Frederik Bussler is a consultant and analyst, with experience across innovative AI platforms such as Commerce.AI, Obviously.AI, and Apteo, as well as investment offices such as Supercap Digital, Maven 11 Capital, and Invictus Capital. He has featured in Forbes, Yahoo, and other outlets, and has presented for audiences including IBM and Nikkei.

Edition details

• Publisher: Packt Publishing - ebooks Account
• Publication date: 2022
• ISBN 10: 180324898X
• ISBN 13: 9781803248981
• Binding: Paperback
• Language: English
• Number of pages: 256