The Language of the English Street Sign - Softcover

Cook, Vivian

Softcover

ISBN 10: 1800414552 ISBN 13: 9781800414556

Publisher: Multilingual Matters, 2022

Synopsis

This book opens readers’ eyes to something they see all the time but take for granted: street signs. It is a portrait of the signs on modern English streets: what they look like, who and what they are for, how they link to English history and how they form part of life in multilingual England today. It describes how their shapes, letters, grammar, vocabulary, and materials differ from other forms of written English, using a framework based on linguistics, typography and writing systems research. It provides readable and entertaining insights into an important use of written English, illustrated with over 400 examples of street signs. The book represents a starting point for the study of street signs as an academic area in its own right.

About this title

About the Author

<div class="row dragbox"> <div class="col-md-12 description-card" data-text-type-code="13" data-text-id="13813" data-territory-id=""> <div class="card card-body"> <div class="card-text"> <p class="xmsonormal">Vivian Cook is Emeritus Professor of Applied Linguistics at Newcastle University, UK. He is known for his work on second language acquisition, particularly for the concept of multi-competence, and has written technical textbooks and popular books on areas of linguistics ranging from intonation to first language acquisition to spelling.

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Edition details

• Publisher: Multilingual Matters
• Publication date: 2022
• Language: English
• ISBN 10: 1800414552
• ISBN 13: 9781800414556
• Binding: Paperback
• Number of pages: 216