How to Set Up & Run a Fashion Label: Third Edition - Softcover

Meadows, Toby

Softcover

ISBN 10: 1786274841 ISBN 13: 9781786274847

Publisher: Laurence King Publishing, 2019

Synopsis

To run a successful fashion label you need to know about business as well as design. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, this book is for anyone wanting to start their own fashion business. Thoroughly revised for the social media age, with updated images throughout. With eight new case studies: AwaytoMars (Brazil/UK), FFM Dubai (UAE), Picture Organic (France), Vetta Capsule (US), ADAY, Farm, Olivia Burton (UK), and The Goods Department (Indonesia).

About this title

Review:

"packed with tips, case studies and tasks to help the new entrepreneur analyse themselves, the market and the product. Thirteen chapters and fifteen case studies provide a practical guide covering business essentials" -- Textiles magazine

From the Author:

Toby Meadows is founder of TNM Consultancy, working with businesses from small labels to designer retailers. He is a Visiting Lecturer at the London College of Fashion and consultant to the Centre for Fashion Enterprise in London, the British Council, Azyame Incubator Sharjah (UAE), FashionForward (Indonesia) and Inkubaator (Estonia).

About this edition

• Publisher: Laurence King Publishing
• Publication date: 2019
• ISBN 10: 1786274841
• ISBN 13: 9781786274847
• Binding: Paperback
• Edition number: 1
• Number of pages: 224