Synopsis
The internet o ff ers small-business owners and would-be entrepreneurs a level playing field. As long as you have a product or service that people want to buy, you can be up and running, and in business, 24 hours a day if youre online. This book demystifies the intimidating world of web design, breaking the process down into easy chunks so that anyone can start work on their store on Saturday morning and be trading by Sunday night. Experienced expert Alannah Moore shows the reader where to find the best online tools for the job, how to create a secure and trustworthy site, how to turn browsers into customers and customers into repeat business. Richly illustrated with diagrams and examples of real-life success stories, this book will let the reader sell more online than they ever thought was possible.
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About the Author
Author Alannah Moore leads a double life between Paris and London. When she's not prying into the lives of artists or kitchen-table business owners, she might be found cracking open a bottle of Menetou-Salon, rustling up an Indonesian curry or strolling leisurely along the Seine with her Cavalier King Charles. She discovered her skills for talent spotting when researching the world's best web designers for her first book Create Your Own Website Using WordPress in a Weekend. Alannah's website is at www.alannahmoore.com
From the Back Cover
The internet offers small-business owners and would-be entrepreneurs a level playing field. As long as you have a product or service that people want to buy, you can be up and running, and in business, 24 hours a day if youre online. This book demystifies the intimidating world of web design, breaking the process down into easy chunks so that anyone can start work on their store on Saturday morning and be trading by Sunday night. Experienced expert Alannah Moore shows the reader where to find the best onli
"About this title" may belong to another edition of this title.
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