Economic signals are everywhere, from fashion magazine covers to grocery stores to military events. Malmgren empowers the public by revealing the story of the world economy in plain English. Central banks are trying hard to create inflation but say there is little chance it will happen, yet many feel their cost of living is already rising, especially in emerging markets. Who can fail to notice the rising cost of a steak, of chocolates, of apartments, of education, of healthcare or that prices are simply more volatile than in the past? The public should be more welcomed into the most important questions of the day: Is deflation or inflation the greater risk? Does inflation “fix” deflation? Both forces are now locked in an epic struggle. The conflicting pressures are now stressing and breaking the vital social contracts that exist between citizens and their states, setting in motion many seemingly unrelated outcomes: social unrest, the movement of manufacturing from emerging markets back to the US and the West, and even the near misses between the spy planes, fighter jets and naval vessels of the US, NATO, Japan, Russia and China. The one thing that can fix all this is innovation; acts of calculated risk taking that people undertake. Are governments hostile or hospitable to these already impressive efforts to build tomorrow’s economy today? Prediction, Malmgren says, is impossible, but, by being alert to the many signals around us, anyone can be better prepared to navigate through the troubles to the treasures of the world economy.
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James Galbraith , Chair in Government/Business, University of Texas
“better than Piketty”.
Rohan Bedi, 16 year old student “absolutely loved reading it.”
Dr Tun Mahathir Mohamad , former Prime Minister of Malaysia “Dr. Pippa
Malmgren’s book is essential reading”.
Sir Stuart Rose , former CEO and Chairman Marks and Spencer says the
ideas are “a Tour de Force”.
Dr. Liam Fox , former British Defence Minister “Pippa’s work is
impressive and groundbreaking.
Toshio Fukui , Former Governor Bank of Japan “fascinating,
stimulating book! First-class quality.”
Peter van Manen , Mclaren (F1) “opens our eyes”.
Peter Pereira Gray , Wellcome Trust “a delightfully easy read, a precious
gift indeed”.
Greg Williamson , CIO BP Pension Fund, “stellar” “I love this book!”
Philip Blackwell , former owner Blackwell’s books “This timely book
combines an engaging and accessible style with a fresh lens through which to
think about and start making sense of the fast changing world we live in.”
The Hon. John Bruton , Former Prime Minister of Ireland “an interesting
topic and a great book”.
Art Laffer , former US Presidential Economic Advisor “Making
economics colorful, intelligible, cool and accessible to the general public,
Pippa has written a winner for one and all.”
Tidjane Thiam , CEO Prudential Plc “provocative ideas” and a “unique
perspective”.
Major General Nick Pope CBE , Master of Signals Intelligence, British Ministry of
Defence “a fascinating read. Full of lateral insights”.
Heidi Roizen , Partner DFJ and Board DMGT “Dr. Pippa Malmgren’s
book is a must read!” “Full of insights into what our ‘regular’ world can tell
us about the future shape of our economic reality.”
James Rickards , author of Currency Wars , “At the true
convergence of geopolitics + global capital, there are only a few pros. One is
@DrPippaM.”
Bob Jenkins , former board of the Financial Policy Committee, Bank
of England “One lesson remains to be relearned since the financial crisis
– geopolitical risk. Learn it here.”
Laura Susa , undergraduate at Melbourne University “it’s a
fantastic book! The examples will appeal to a broad range of people.”
A thought-provoking account of the everyday signals that reveal the true story of the world economy.
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