Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, LOGO Design, Marketing) - Softcover
Synopsis
Creating a brand identity is a fascinating and complex challenge for the graphic designer
"synopsis" may belong to another edition of this title.
About the Author
Catharine Slade-Brooking is a Senior Lecturer on BA Graphic Communication at the University for the Creative Arts and has worked on design and branding projects for companies including Lloyds Bank, ICI, Sunday Times, Random House, The World Wide Fund for Nature and Zenica.
From the Back Cover
Creating a Brand Identity is a fascinating and complex challenge for the graphic designer. It requires practical design skills and creative drive as well as an understanding of marketing and consumer behaviour. This book is an introduction to this multifaceted process. It illustrates brand identities from around the world.
"About this title" may belong to another edition of this title.
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Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing)
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Creating a Brand Identity: A Guide for Designers
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Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing)
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Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing)
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Creating a Brand Identity: A Guide for Designers
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Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, LOGO Design, Marketing)
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Creating a Brand Identity: A Guide for Designers: (Graphic Design Books, Logo Design, Marketing) [Paperback] Slade-Brooking, Catharine
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