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Synopsis
The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us. – Michael Bierut This vast collection of over 1,300 symbols and logotypes – clearly arranged across 75 different categories according to their basic visual form – includes the work of past masters, such as Paul Rand and Saul Bass, alongside some of the most exciting work from contemporary designers. This is a complete, taxonomical guide to the history, development and style of identity design.
"synopsis" may belong to another edition of this title.
About the Author
Michael Evamy is a design journalist, author and copywriter and works with major design companies on branding and identity projects. His previous books include Logo and, with Lucienne Roberts, Insight.
From the Back Cover
Provides graphic designers with an indispensable reference source for logo design. This title includes the work of past masters, such as Paul Rand and Saul Bass, alongside some of the most exciting work from contemporary and emerging designers.
"About this title" may belong to another edition of this title.
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Logo: The Reference Guide to Symbols and Logotypes
Published by
Laurence King Publishing, 2015
ISBN 10: 1780671806
ISBN 13: 9781780671802
Used
Paperback
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Good. The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us. Michael Bierut of Pentagram Design The logo bible, this book provides graphic designers with an indispensable reference source for contemporary logo design. More than 1300 logos are grouped according to their focal form, symbol and graphic associations into 75 categories such as crosses, stars, crowns, animals, people, handwritten, illustrative type, etc. To emphasize the visual form of the logos, they are shown predominantly in black and white. Highlight logos are shown in colour. By sorting a vast, international array of current logotypes - ranging from those of small, design-led businesses to global brands - in this way, the book offers design consultancies a ready resource to draw upon in the research phase of identity projects. Logos are also indexed alphabetically by name of company/designer and by industrial sector, making it easy to piece together a picture of the state of the identity art in any client's marketplace. Seller Inventory # 00109823879
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Logo: The Reference Guide to Symbols and Logotypes
Published by
Laurence King Publishing, 2015
ISBN 10: 1780671806
ISBN 13: 9781780671802
Used
Paperback
Seller: World of Books Inc, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Paperback. Condition: Good. The next time you are tempted to design a logo, take a look at this book. Chances are, it has already been done. By raising the bar, this wonderful resource will make better designers of all of us. Michael Bierut of Pentagram Design The logo bible, this book provides graphic designers with an indispensable reference source for contemporary logo design. More than 1300 logos are grouped according to their focal form, symbol and graphic associations into 75 categories such as crosses, stars, crowns, animals, people, handwritten, illustrative type, etc. To emphasize the visual form of the logos, they are shown predominantly in black and white. Highlight logos are shown in colour. By sorting a vast, international array of current logotypes - ranging from those of small, design-led businesses to global brands - in this way, the book offers design consultancies a ready resource to draw upon in the research phase of identity projects. Logos are also indexed alphabetically by name of company/designer and by industrial sector, making it easy to piece together a picture of the state of the identity art in any client's marketplace. Seller Inventory # CIN1780671806G
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Logo: The Reference Guide to Symbols and Logotypes (Corporate Identity Book, Branding Reference for Designers and Design Students) (Mini)
Published by
Laurence King Publishing, 2015
ISBN 10: 1780671806
ISBN 13: 9781780671802
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Logo: The Reference Guide to Symbols and Logotypes (Corporate Identity Book, Branding Reference for Designers and Design Students) (Mini)
Published by
Laurence King Publishing, 2015
ISBN 10: 1780671806
ISBN 13: 9781780671802
Used
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Paperback. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_427639162
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Logo: The Reference Guide to Symbols and Logotypes (Corporate Identity Book, Branding Reference for Designers and Design Students) (Mini)
Published by
Laurence King Publishing, 2015
ISBN 10: 1780671806
ISBN 13: 9781780671802
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Logo : The Reference Guide to Symbols and Logotypes (Corporate Identity Book, Branding Reference for Designers and Design Students)
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ISBN 10: 1780671806
ISBN 13: 9781780671802
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Logo: The Reference Guide to Symbols and Logotypes (Pocket Editions)
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Laurence King Publishing, 2015
ISBN 10: 1780671806
ISBN 13: 9781780671802
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Logo: The Reference Guide to Symbols and Logotypes (Mini)
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Paperback. Condition: Very Good. Logo: The Reference Guide to Symbols and Logotypes (Mini) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9781780671802
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Logo: The Reference Guide to Symbols and Logotypes (Corporate Identity Book, Branding Reference for Designers and Design Students) (Mini)
Published by
Laurence King Publishing, 2015
ISBN 10: 1780671806
ISBN 13: 9781780671802
Used
paperback
Seller: HPB-Movies, Dallas, TX, U.S.A.
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paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_486821938
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Logo: The Reference Guide to Symbols and Logotypes (Corporate Identity Book, Branding Reference for Designers and Design Students) (Mini)
Published by
Laurence King Publishing, 2015
ISBN 10: 1780671806
ISBN 13: 9781780671802
Used
Paperback
Seller: HPB-Emerald, Dallas, TX, U.S.A.
Seller rating 5 out of 5 stars
Paperback. Condition: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority! Seller Inventory # S_487423222