Publication Date: March 2016 This book covers Theme 1 and 2 of Edexcel's Business course. The author is Alan Hewison who is a very experienced teacher of Business and has been a senior examiner for many years and written several books for Anforme Limited. The book is edited by Nancy Wall who is a former Editor of "Teaching Business and Economics", has spent the last 20 years in curriculum development and is an experienced author and editor. This book is in full colour and runs to 120 pages, including a glossary of key terms for both units and a full index. The full contents are: Theme 1: Marketing and People Meeting customer needs The market Marketing mix and strategy Managing People Entrepreneurs and leaders Theme 2: Managing Business Activities Raising finance Financial planning Managing finance Resource management External influences
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Seller: WorldofBooks, Goring-By-Sea, WS, United Kingdom
Paperback. Condition: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR009377167
Quantity: 2 available