This book takes the readers through several different stages tourism and forecasting necessitated by tourism sector. It also highlights the several aspects of tourism demand forecasting such creativity and innovations in tourism business. It outlines the various strategic management in tourism, parameters and techniques used in tourism demand forecasting. In this book, several challenges and opportunities, and tourism supply chain management have also been explained.
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Jennifer is a Tourism and Hospitality Management Specialist with more than 15 years of experience in the industry, giving academic training to University Students and Local Communities about Tourism, Hospitality and Events Management with Eviatour C.A.. She holds a BA in Tourism Business Management and a Postgraduate Diploma in Hospitality Management awarded from the University of Birmingham UK.
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