The book Managing a Multi-Generational Workforce discusses four main topics which are; (1) the required multi-generational management skills, (2) generational cohort differences, (3) the most effective multi-generational management approaches and, (4) the least effective multi-generation management strategy. Through a number of discoveries made in the book, people can contribute to workplace social changes and improve community relations through a better understanding, approval and gratitude for multigenerational workforces. Also discussed are suggestions and implications for hiring, steering, and managing different age groups within the office. The author argues that every generation has unique expectations which organizations must attempt to fulfill, this will motivate employees to stay with the company.
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Dr. Surbhi Jain has eleven years of academic, research, and marketing expertise. Her experience spans two universities, multiple local and international institutions, boards and task teams. Her professional involvement in institutions has always been defined by three distinct engagements: the contest of ideas; their translation into actionable initiatives; and the building of programs. Dr. Jain has held eminent positions in a number of premier national and international organisations dealing with marketing and administration of higher education in particular. Her doctorate is in the field of Human Resource management. She has published five books on topics such as Change management, Management of training and development and Business communication. In addition to this she has published five papers in International Journals, and two International case studies. She has served on many advisory committees and panels sponsored by professional organisations.
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