Caring for Millions: Secrets to Starting and Building a Successful Home Care Business - Hardcover

Nasser, Kamran

Hardcover

ISBN 10: 1735210021 ISBN 13: 9781735210025

Publisher: Summit, 2020

Synopsis

With an aging population comes unique care needs for those who prefer to age at home. Demand for home care in the US is at an all-time high. More money is spent every year on home care as an aging population chooses to grow old in their own homes. Over 10,000 seniors turn 65 a day in the US, making home care one of the fastest-growing and most essential industries.

The booming home care industry provides a perfect opportunity for you to start an in-demand senior care business. Innovative companies are needed now more than ever to enter this market and shape the future. This is the small business owner step-by-step guide where you'll learn how to create a best-in-class agency for the clients who rely on you, while maintaining your own work-life balance.

It's the perfect time and place to build your startup home care business, but where do you begin? How do you find the dream team to help you achieve and exceed goals?

In Caring for Millions, you'll uncover the no-fluff, fast action steps to:

• Understand where the home care industry is now and where it's going.
• Discover the business model most aligned with your personal and professional goals.
• Position your home care agency with a unique brand identity.
• Develop a firm foundation and growth plan for your home care company with your flywheel of success.
• Implement the marketing plan designed for hyper-growth revenue.
• Build a company culture that attracts and supports your dream team of caregivers.
• Decide on your hiring practices to balance that with customer demand.

From the visionary entrepreneur behind a company three times recognized as one of the fastest-growing ventures in the US, you'll learn exactly what you need to do to bootstrap your new company into a scalable and profitable home care business.

Follow a proven path with actionable steps to design the home care agency poised to succeed in this high-demand market while providing top quality care to a generation in need. Starting your own home care agency can be an exciting and profitable venture with this roadmap.

About this title

About the Author

Kamran Nasser is a business strategist and entrepreneur with over 20 years of business expertise. He draws his senior home care experience from firsthand knowledge with many peers who have struggled to find the right care solutions for aging parents. Recognizing a gap in the market, he launched NuevaCare in 2013. In 2017, NuevaCare was recognized as one of the fastest-growing private companies in the United States. The company receiving additional commendations from the San Francisco Business Times and the Silicon Valley Business Journal for fast growth. A self-proclaimed bootstrapper, his business philosophy relies on maximizing existing resources and minimizing overhead. NuevaCare was acquired in 2018, allowing Kamran to focus on his newest company, Captiva8.

Edition details

• Publisher: Summit
• Publication date: 2020
• Language: English
• ISBN 10: 1735210021
• ISBN 13: 9781735210025
• Binding: Hardcover
• Number of pages: 150