Cumulative Advantage: How to Build Momentum for Your Ideas, Business and Life Against All Odds - Hardcover

Schaefer, Mark W

 
9781733553353: Cumulative Advantage: How to Build Momentum for Your Ideas, Business and Life Against All Odds
Hardcover
ISBN 10: 1733553355 ISBN 13: 9781733553353
Publisher: Schaefer Marketing Solutions, 2021

Synopsis

We live in a world where being "great" may not be enough. We need momentum.


From the best-selling author of "KNOWN" and "Marketing Rebellion" comes a practical guidebook to building unstoppable momentum for your ideas and your business -- even when the odds seem stacked against you. Filled with motivating ideas and fascinating case studies, "Cumulative Advantage" is an indispensable and practical source of inspiration for the entrepreneur, business leader, and every person with a dream that's ready to take flight.


You will learn:


• How the initial advantage that drives momentum comes from everyday ideas.

• The inside secrets of creating vast awareness for your projects.

• How to nurture powerful connections that lead to break-through opportunities.

• Why momentum is driven by the speed, time, and space of a "seam."

• How the "certainty of business uncertainty" can be used to your advantage.


Mark Schaefer weaves decades of research and revealing expert views into an entertaining guide to building momentous success in the real-world. You'll never view the world the same way again after learning how initial advantages, seams of opportunity, sonic booms, and the lift from mentors can impact your world in powerful and permanent ways. Get ready to make Cumulative Advantage work for you and your ideas right now!

"synopsis" may belong to another edition of this title.

About the Author

Mark Schaefer is a globally-acclaimed author, keynote speaker, and marketing consultant. He is a faculty member of Rutgers University and one of the top business bloggers and podcasters in the world. Mark is the executive director of Schaefer Marketing Solutions, Chief Executive Officer of B Squared Media and on the advisory board of several startups. He has been a contributor to Harvard Business Review and Entrepreneur magazine.

"About this title" may belong to another edition of this title.

Publisher
Schaefer Marketing Solutions
Publication date
2021
Language
English
ISBN 10 
1733553355
ISBN 13 
9781733553353
Binding
Hardcover
Number of pages
232

Other Popular Editions of the Same Title

9781733553346: Cumulative Advantage: How to Build Momentum for your Ideas, Business and Life Against All Odds

Featured Edition

ISBN 10:  1733553347 ISBN 13:  9781733553346
Publisher: Schaefer Marketing Solutions, 2021
Softcover