Assumptive selling is about knowing everyone is a buyer… and knowing that the first time you believe someone is not, you’ll be right. Take charge of your sales career by recognizing that everyone is a buyer and they want to buy today. What’s more, is that if you do take charge, if you are direct, and if you provide the right guidance, they’ll want to buy from you!
"synopsis" may belong to another edition of this title.
I've pretty much been working my whole life... Growing up poor, if you wanted something, you had to buy it for yourself. So, I had my first real job at age 9 - delivering newspapers - though I had sold candy door-to-door for some sleazy outfit prior to that. Through my high school years I was lucky enough to have some great gigs, including serving as a hotel lifeguard in Daytona Beach, working for two different minor league baseball teams, and as a carnival games operator for an amusement park. After high school I proudly served in the United States Marine Corps as a Russian Linguist; stationed, for the most part, on the tiny island of Guam. After my tour it was off to Arizona State University to study business. My days were packed, as I had to work fulltime to pay for my education. Throughout college I held a few different jobs, including selling cars, driving a cab and even a stinky stint as a mulch & manure salesman. Post college, I began focusing on my long-term career goals, and was fortunate enough to help turn around many failing organizations from the inside - taking them from mediocre (or worse) to great in a relatively short period of time. (It's an oversimplification, of course, but we accomplished this by instilling needed leadership, welcomed accountability and great processes.) I absolutely love to write and I've written a popular leadership blog, AskTheManager.com, for more than ten years. To take my writing beyond the blogosphere, I released my first book in 2017: Sh*t Sandwich (a business/life success lessons book). To stay busy today, I primarily help companies large and small instill their own great processes by developing their leaders and creating an environment of accountability. I accomplish this through on-site consulting, online video training (via free video lessons on SteveStauning.com and UndeniableAdvantage.com), live training and keynote speaking engagements. My speaking style (like my writing style) has been described as honest, direct, personal, interesting, humorous, instructional, and, of course, motivational. Delivering not only the motivation, but also the instruction necessary to grow has served me well. Whether addressing a small group of newbie salespeople or a conference center with 1,500 tech-savvy managers, my goal is always the same: Provide the audience everything I can in an honest, straightforward lesson so that I will genuinely help them achieve their goals.
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