The Inside Innovator: A Practical Guide to Intrapreneurship - Hardcover

Gump, Louis K

Hardcover

ISBN 10: 1639080945 ISBN 13: 9781639080946

Publisher: Fast Company Press, 2024

Synopsis

2024 National Indie Excellence Award Finalist in Leadership Amazon Bestseller in Strategy & Competition, Organizational Change, and Workplace Culture Are you a changemaker who wants to achieve, grow, and build more within your organization? If you’re like many people, when you think of innovation, you think of entrepreneurs. And gifted entrepreneurs have written countless books for go-getters starting their own businesses. But what if you’re a visionary who wants to innovate effectively within the framework of your larger organization? Far too often, you’ve been left to reinvent the wheel, over and over again. Until now. In this inspiring, yet practical primer, award-winning intrapreneur and author Louis K. Gump shines a light on the efforts that occur behind the walls of almost every organization—from global business titans to local market leaders; from charitable nonprofits to government entities; from educational institutions to informal community groups and beyond; these are the places of the in-house innovators, the explorers, the intrapreneurs. And what is an intrapreneur?

About this title

About the Author

Louis K. Gump is now president of Cambian Solutions, a company focused on fostering excellence in intrapreneurship and digital transformation. He recently served as senior vice president and general manager of Cox Media, the advertising division of Cox Communications, the third-largest cable provider in the US.

Before that, he served as CEO of NewsON, a digital media company that allows viewers to instantly watch live and on-demand local TV news from most major cities across the US through streaming devices and mobile apps. He also served as CEO of mobile product and advertising company LSN Mobile. Accomplished in leading digital media services, Gump presided earlier in his career over benchmark-setting mobile businesses for The Weather Channel and CNN.

Gump has served in multiple capacities in industry organizations, including the Interactive Advertising Bureau (IAB) and the Online Publishers Association (OPA). He also served for more than a decade on the board of the Mobile Marketing Association (MMA), where he held various leadership positions including global chairman and treasurer.

Edition details

• Publisher: Fast Company Press
• Publication date: 2024
• Language: English
• ISBN 10: 1639080945
• ISBN 13: 9781639080946
• Binding: Hardcover
• Number of pages: 264