Business Analytics, Volume I: A Data-Driven Decision Making Approach for Business - Hardcover

Sahay, Amar

Hardcover

ISBN 10: 1637423268 ISBN 13: 9781637423264

Publisher: Business Expert Press, 2018

Synopsis

Business Analytics: A Data-Driven Decision Making Approach for Business-Part I, /i> provides an overview of business analytics (BA), business intelligence (BI), and the role and importance of these in the modern business decision-making.

The book discusses all these areas along with three main analytics categories: (1) descriptive, (2) predictive, and (3) prescriptive analytics with their tools and applications in business. This volume focuses on descriptive analytics that involves the use of descriptive and visual or graphical methods, numerical methods, as well as data analysis tools, big data applications, and the use of data dashboards to understand business performance.

The highlights of this volume are: Business analytics at a glance; Business intelligence (BI), data analytics; Data, data types, descriptive analytics; Data visualization tools; Data visualization with big data; Descriptive analytics-numerical methods; Case analysis with computer applications.

Edition details

• Publisher: Business Expert Press
• Publication date: 2018
• Language: English
• ISBN 10: 1637423268
• ISBN 13: 9781637423264
• Binding: Hardcover
• Number of pages: 114