Items related to Technical Marketing Communication: A Guide to Writing,...
Synopsis
Toothpaste . . . disposable razors . . . security systems . . . farm equipment. Those products have one thing in comĀmon. Their marketing messages emphasize technical features to drive sales. This book not only explains how technical product marketing is unique, but also how to write and design promotional materials using: The Ņbenefit of the benefitÓ to tell a marketing story; 3 ŅAsÓ every headline must achieve; 5 call-to-action options; Focal and emotional integration; Grids to design effective layouts; Icons, indexes, and symbols for images; And much more! After reading this book, you'll be prepared for every asĀpect of technical marketing-whether you want to oversee marketing creatives or earn extra money as a freelancer.
"synopsis" may belong to another edition of this title.
About the Author
Emil B. Towner, St. Cloud State University, USA.
"About this title" may belong to another edition of this title.
Search results for Technical Marketing Communication: A Guide to Writing,...
Seller Image
Technical Marketing Communication : A Guide to Writing, Design, and Delivery
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: As New. Unread book in perfect condition. Seller Inventory # 26385491
Stock Image
Technical Marketing Communicat
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00107985524
Stock Image
Technical Marketing Communicat
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00083221458
Seller Image
Technical Marketing Communication : A Guide to Writing, Design, and Delivery
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Seller rating 5 out of 5 stars
Condition: New. Seller Inventory # 26385491-n
Stock Image
Technical Marketing Communication: A Guide to Writing, Design, and Delivery
Seller: California Books, Miami, FL, U.S.A.
Seller rating 4 out of 5 stars
Condition: New. Seller Inventory # I-9781631572661
Stock Image
Technical Marketing Communication: A Guide to Writing, Design, and Delivery (eng)
Seller: Brook Bookstore On Demand, Napoli, NA, Italy
Seller rating 5 out of 5 stars
Condition: new. Seller Inventory # MWA9Y7BJ7J
Buy New
£ 20.32
£ 3.42 shipping
Ships from Italy to U.S.A.
Ships from Italy to U.S.A.
Quantity: Over 20 available
Stock Image
Technical Marketing Communication
Seller: PBShop.store UK, Fairford, GLOS, United Kingdom
Seller rating 5 out of 5 stars
PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # FW-9781631572661
Buy New
£ 19.64
£ 4.16 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 15 available
Stock Image
Technical Marketing Communication: A Guide to Writing, Design, and Delivery
Print on DemandSeller: Majestic Books, Hounslow, United Kingdom
Seller rating 4 out of 5 stars
Condition: New. Print on Demand pp. 152. Seller Inventory # 388030767
Buy New
£ 20.77
£ 6.50 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 4 available
Stock Image
Technical Marketing Communication A Guide to Writing, Design, and Delivery
Print on DemandSeller: Revaluation Books, Exeter, United Kingdom
Seller rating 5 out of 5 stars
Paperback. Condition: Brand New. 160 pages. 9.00x6.00x0.32 inches. In Stock. This item is printed on demand. Seller Inventory # __1631572660
Buy New
£ 17.34
£ 10 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 2 available
Stock Image
Technical Marketing Communication: A Guide to Writing, Design, and Delivery
Print on DemandSeller: Books Puddle, New York, NY, U.S.A.
Seller rating 4 out of 5 stars
Condition: New. Print on Demand pp. 152. Seller Inventory # 26391601904