In a world saturated with the “how tos” of OD, there is a void of evidence-based resources for both organizational leaders and OD scholar-practitioners to use as a guide while navigating the complex and chaotic environment of healthcare. This handbook has been created to fill this space and provide a resource for this vital audience at a time of great change and greater potential in the healthcare arena.
The handbook will focus on the critical nature of OD in healthcare and how it applies in this unique environment; examining its broad use from hospitals to corporate offices and from small systems to multinational corporations. The book will provide research-based, practical processes and methods, while sharing compelling cases of how the compassion and care associated with healthcare is wound tightly with the OD work it encompasses.The handbook will also offer a comprehensive look at the role OD plays in the critical issues and significant changes facing healthcare today.
The handbook overall is a small part history and a small part predictions surrounding very practical and applicable uses of OD In healthcare. Through the sharing of engagement processes, revealing outcomes and connecting each concept to a living case of how OD has impacted the healthcare field, this handbook provides a unique resource for OD and HR professionals, healthcare executives, MHA students and the academic community.
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Jason Wolf is Director of Multimedia/Internet Technology and Regional Director of Research and Development at marchFIRST in San Francisco, CA (formerly USWeb/CKS). An acknowledged thought leader in the area of collaborative unification of traditional multimedia and Internet technologies, he has developed landmark Internet marketing initiatives and multimedia projects for Nike, Apple, Levi's, Visa, Transamerica, GM, MCI, Pixar, and other Fortune 100 clients. Prior to joining marchFIRST, he worked for Macromedia, where he helped develop Shockwave. He also worked for Industrial Light & Magic/Lucasfilms, the Exploratorium, and founded two successful marketing and technology companies. His other books include "Shockwave for Director: The Complete Guide".
Natalie Zee is an Interactive Design Director and co-founder of the Research and Development Department at marchFIRST in San Francisco, CA (formerly USWeb/CKS). As an award-winning designer, she leads interactive Web projects for Apple, Levi's, Visa, Mattel, and other prominent companies. Prior to joining marchFIRST, she was a Web Designer at Macromedia, launching both macromedia.com, one of the top ten Web sites, and Shockwave, the leading interactive component on the Web today. Zee has also worked as a designer at Frogdesign, working with clients such as Bank of America, CommerceOne, and SAP. She holds a degree in Mass Communications and Technology from University of California at Berkeley, where her studies on new media were interdisiplinary, merging concepts from exisiting media, business, economics, sociology, and finally technology. Natalie Zee is the author of the best-selling Web design books, "HTML Artistry: More than Code" and "HTML Web Magic".
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