Synopsis
Offers business managers clear and concrete strategies for developing and executing a strategic plan, including how to define business goals in mission statements, formulate strategies, anticipate the competition and techniques to use to gather information. Original. 10,000 first printing.
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About the Author
Lin Grensing-Pophal is the founder and CEO of Strategic Communications, LLC, which advises clients on business and communications strategies. She also is a prolific writer who covers health, human resources, and many forms of business communications. Grensing-Pophal is the author of numerous books, including Best Practices in Influencer Marketing, The Complete Idiot’s Guide to Strategic Planning, and The Essentials of Corporate Communications and Public Relations.
"About this title" may belong to another edition of this title.
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The Complete Idiot's Guide to Strategic Planning: Boost Your Business with Proven Strategies
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The Complete Idiot's Guide to Strategic Planning : Boost Your Business with Proven Strategies
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Dorling Kindersley Publishing, Incorporated, 2011
ISBN 10: 1615640592
ISBN 13: 9781615640591
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The Complete Idiot's Guide to Strategic Planning : Boost Your Business with Proven Strategies
Published by
Dorling Kindersley Publishing, Incorporated, 2011
ISBN 10: 1615640592
ISBN 13: 9781615640591
Used
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