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Synopsis
In Professional Photography, renowned photographer Don Giannatti guides readers through the transition from `weekend warrior' to professional photographer. He discusses creative skill, and covers important - and often overlooked - topics such as developing a detailed business plan, buying the right equipment, building a client base and managing finances, and guides readers through marketing techniques and developing marketing plans on a genre-by-genre basis. Giannatti covers all bases, ensuring readers have the tools they need to succeed in selling their craft.
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About the Authors
Don Giannatti has been a professional photographer for more than 45 years. He teaches workshops for photographers across the United States, Canada, and Bermuda and he is the author of "Lighting Essentials." He lives in Phoenix, Arizona.
Don Giannatti has been a professional photographer for more than 45 years. He teaches workshops for photographers across the United States, Canada, and Bermuda and he is the author of "Lighting Essentials." He lives in Phoenix, Arizona.
"About this title" may belong to another edition of this title.
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Professional Photography: A Guide to Achieving Creative and Financial Success
Seller: BoundlessBookstore, Wallingford, United Kingdom
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Paperback. Condition: Good. Very good condition paperback with minimal wear. Contents are clean and bright throughout with no markings. Seller Inventory # 9999-9993163024
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Professional Photography: A Guide to Achieving Creative and Financial
Seller: Book Grocer, Tullamarine, VIC, Australia
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Paperback. Don Giannatti, Amherst Media. Opening with a discussion of what it means to be a professional photographer, this workbook evolves into a career guidebook for amateur photographers to make the transition into the business of shooting on a semi-professional level. Acclaimed photographer Don Giannatti shows how to best lay the ground work groundwork for a successful business by developing a comprehensive plan for a new business--then demonstrates how to refine this plan based on personal experiences as the process unfolds. From determining the genres of photography the business will specialise in and selecting necessary to keeping overhead costs in line to maximize profits, this guide provides the information to achieve success, whether it an amateur looking to build a new career or a professional who wants to enhance the efficiency and profitability of their business. ILLUSTRATIONS: Colour throughout. Paperback. Seller Inventory # 9781608955169
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