Re:Imagining Change: How to Use Story-based Strategy to Win Campaigns, Build Movements, and Change the World - Softcover

Patrick Reinsborough

Softcover

ISBN 10: 1604861975 ISBN 13: 9781604861976

Publisher: PM PRESS, 2010

Synopsis

Provides resources, theory, hands-on tools and illuminating case studies for the next generation of innovative change makers. Re:Imagining Change is an inspirational look at the trailblazing methodology developed by the non-profit organisation smartMeme, which offers tools, training and strategy support to organisations and movements working for justice, ecological sanity and transformative social change. The authors provide a summary of their approach and a call to innovate strategies for collectively addressing the escalating crisis of the 21st century.

About this title

Review:

""Re: Imagining Change" is such an incredible resource! This is a book to consume, to go over meticulously, mark up, share with friends, and keep within arm's reach on the shelf." --Adrienne Maree Brown, executive director, The Ruckus Society

Yo organizers! Stop what you are doing for a couple hours and soak up this book!" Chuck Collins, senior scholar, Institute for Policy Studies, and author, "Economic Apartheid in America""

"Re: Imagining Change" is such an incredible resource! This is a book to consume, to go over meticulously, mark up, share with friends, and keep within arm's reach on the shelf. Adrienne Maree Brown, executive director, The Ruckus Society"

"Brilliant and invaluable." David Korten, board chair, YES! Magazine, and author, "The Great Turning: From Empire to Earth Community""

"Yo organizers! Stop what you are doing for a couple hours and soak up this book!" --Chuck Collins, senior scholar, Institute for Policy Studies, and author, Economic Apartheid in America

"Re: Imagining Change is such an incredible resource! This is a book to consume, to go over meticulously, mark up, share with friends, and keep within arm's reach on the shelf." --Adrienne Maree Brown, executive director, The Ruckus Society

"Brilliant and invaluable." --David Korten, board chair, YES! Magazine, and author, The Great Turning: From Empire to Earth Community

"The book offers organizers and advocates a new and necessary way to understand and transform the impact of stories on our public life." --Malkia Cyril, director, Center for Media Justice

"As we discuss the events of the day and spread our stories of positive change, it is up to all of us to chose our memes wisely, and to tell the story that reflects our values and frames the future we really want. Humanity's greatest gift is our power to create images and frame ideas so let's be smart about how use it . . . Psst, Pass it on!" --Yes! Magazine

"A lot to offer for such a small book . . . If you're interested in campaign strategy, you'll want to order a hard copy and take notes." --Make Wealth History

About the Author:

Patrick Reinsborough cofounded the smartMeme strategy and training project as a vehicle to explore the intersections of social change strategy, imagination, and narrative. He lives in San Francisco. Doyle Canning is a strategist, a trainer, and an organizer with a commitment to building holistic movements for racial justice and an ecological future. She lives in Boston.

About this edition

• Publisher: PM PRESS
• Publication date: 2010
• ISBN 10: 1604861975
• ISBN 13: 9781604861976
• Binding: Paperback
• Number of pages: 120