Items related to 6 Steps to Free Publicity, Third Edition
Synopsis
Want the world to know who you are, what your company offers, or the urgency of your cause? With the popularity of the Internet, it's never been easier for an ordinary Jane or Joe to use publicity to spread the word. Whether you want to attract new business, establish yourself as an expert, build your company's reputation, or introduce a new concept to the community, free publicity is the cheapest, most credible way to do it.This thoroughly updated edition of 6 Steps to Free Publicity includes detailed tips and techniques for utilizing 21st century grassroots publicity techniques--from blogs and social media to viral videos and podcasting-along with the basics of earning ink or air time. It also covers: * Getting started--how to overcome fears, feel comfortable with fame, and think up newsworthy publicity angles.* How to write tip sheets, pitch letters, articles, and news releases that roll out your message and keep you in people's minds and files.* How to perform on radio, TV, or the Web like a pro.* Publicity writing tips that ensure you'll be easily found online through search engines.* Strategies for building an audience of fervent fans online or within a geographical or special-interest community.* A full range of attention-getting techniques, from wacky and quirky to serious and highly respectable.Read 6 Steps to Free Publicity with highlighter and notebook in hand, because it inspires creative exploits and powerful publicity campaigns...that cost next to nothing!
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About the Author
Author of 11 books, Marcia Yudkin has been turning words into money since 1981, when her first freelance article appeared in The New York Times. She is the author of Web Site Marketing Makeover and Internet Marketing for Less than $500/Year. She has landed publicity in The Wall Street Journal, Entrepreneur, Success Magazine, Women in Business, USBanker, and dozens of newspapers around the world. Yudkin lives in Goshen, Massachusetts.
"About this title" may belong to another edition of this title.
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6 Steps to Free Publicity, Third Edition
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
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6 Steps to Free Publicity, Third Edition
Published by
Career Press (edition Third), 2008
ISBN 10: 1601630271
ISBN 13: 9781601630278
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6 Steps to Free Publicity
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6 Steps to Free Publicity
Seller: World of Books Inc, Montgomery, IL, U.S.A.
Seller rating 4 out of 5 stars
Paperback. Condition: Good. Want the world to know who you are, what your company offers, or the urgency of your cause? With the popularity of the Internet, it's never been easier for an ordinary Jane or Joe to use publicity to spread the word. Whether you want to attract new business, establish yourself as an expert, build your company's reputation, or introduce a new concept to the community, free publicity is the cheapest, most credible way to do it.This thoroughly updated edition of 6 Steps to Free Publicity includes detailed tips and techniques for utilizing 21st century grassroots publicity techniques--from blogs and social media to viral videos and podcasting-along with the basics of earning ink or air time. It also covers: * Getting started--how to overcome fears, feel comfortable with fame, and think up newsworthy publicity angles.* How to write tip sheets, pitch letters, articles, and news releases that roll out your message and keep you in people's minds and files.* How to perform on radio, TV, or the Web like a pro.* Publicity writing tips that ensure you'll be easily found online through search engines.* Strategies for building an audience of fervent fans online or within a geographical or special-interest community.* A full range of attention-getting techniques, from wacky and quirky to serious and highly respectable.Read 6 Steps to Free Publicity with highlighter and notebook in hand, because it inspires creative exploits and powerful publicity campaigns.that cost next to nothing. Seller Inventory # CIN1601630271G
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6 Steps to Free Publicity, Third Edition
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6 Steps to Free Publicity, Third Edition
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6 Steps to Free Publicity, Third Edition
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6 Steps to Free Publicity
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6 Steps to Free Publicity, Third Edition
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paperback. Condition: Good. Third. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Seller Inventory # 000902418U
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6 Steps to Free Publicity
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