Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing - Softcover
Synopsis
Add the Internet to Your Marketing Arsenal-Guerrilla Style!
The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today's ultimate marketing weapon-the Internet.
Learn how to use the internet Guerrilla style. Level the playing field, and achieve greater online visibility. Boost traffic to your website. Convert visitors into paying clients. Capture and keep your market share, and create multiple income streams-all while saving time and money!
This complete Guerrilla Marketing online guide includes:
- The 10 most effective Guerrilla strategies
- Case studies of the five greatest online Guerrilla Marketing campaigns
- How to create a high-impact website on a budget
- Low-cost tactics for maximizing traffic
- The 12 biggest internet marketing mistakes and how to avoid them
- Creative tactics and cutting-edge tools that inspire customers to take action
- Essential information on cutting-edge technology
"synopsis" may belong to another edition of this title.
About the Author
McGraw-Hill authors represent the leading experts in their fields and are dedicated to improving the lives, careers, and interests of readers worldwide
"About this title" may belong to another edition of this title.
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Guerrilla Marketing on the Internet: The Definitive Guide from the Father of Guerrilla Marketing
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ISBN 10: 1599181940
ISBN 13: 9781599181943
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Guerrilla Marketing on the Internet : The Definitive Guide from the Father of Guerrilla Marketing
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ISBN 10: 1599181940
ISBN 13: 9781599181943
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Guerrilla Marketing on the Internet : The Definitive Guide from the Father of Guerrilla Marketing
Published by
Entrepreneur Media Inc/Entrepreneur Press, 2008
ISBN 10: 1599181940
ISBN 13: 9781599181943
Used
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First Edition
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Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing
Published by
Entrepreneur Press, 2008
ISBN 10: 1599181940
ISBN 13: 9781599181943
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