Items related to Personal Selling: A Relationship Approach

Personal Selling: A Relationship Approach - Softcover

Marks, Ronald

 
9781592602292: Personal Selling: A Relationship Approach

Synopsis

Personal Selling: A Relationship Approach, takes students through all of the elements of being successful at sales, including researching products and competitors; handling objections; making sales through in-person interviews or over the phone; identifying the types of customers and how to sell to each type; and selling into corporations.

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