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Really Good Logos, Explained: Top Design Professionals Critique Over 500 Logos and Explain What Makes Them Work - Softcover

Margo Chase; Rian Hughes; Ron Mirello; Alex White

 
9781592534272: Really Good Logos, Explained: Top Design Professionals Critique Over 500 Logos and Explain What Makes Them Work
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ISBN 10: 1592534279 ISBN 13: 9781592534272
Publisher: Rockport Publishers Inc., 2008
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In Really Good Logos, Explained, some of today s top creative minds critique and appraise over 500 examples of truly exceptional logos, and explain what makes them work. The insight provided by these five outstanding editors is, like the logos themselves, succinct, specific and effective. Their comments provide a rare and insightful glimpse into the inner workings of excellent design, and offer a new understanding that is immeasurably useful to anyone working within the creative fields today.

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About the Author:
Margo Chase is the founder of Chase Design Group in Los Angeles. Rian Hughes is the founder of Device in London. Rom Miriello is the founder of Miriello-Grafico in San Francisco, and Alex White is an author, teacher, and President of the Type Directors Club.
Synopsis:
In Really Good Logos, Explained, some of today's top creative minds critique and appraise over 500 examples of truly exceptional logos, and explain what makes them work.

"About this title" may belong to another edition of this title.

  • PublisherRockport Publishers Inc.
  • Publication date2008
  • ISBN 10 1592534279
  • ISBN 13 9781592534272
  • BindingPaperback
  • Number of pages288
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Book Description Softcover. Condition: new. A collection of 500 great logos critiqued by a panel of internationally acclaimed designersIn Really Good Logos Explained, some of today's top creative minds critique and appraise over 500 examples of truly exceptional logos, and explain what makes them work. The insight provided by these four outstanding designers is - like the logos themselves - succinct, specific and effective. Their comments provide a rare and insightful glimpse into the inner workings of excellent design, and offer a new understanding that is immeasurably useful to anyone working within the creative fields today.Four internationally acclaimed designers were presented with the challenge of explaining in five sentences or less what makes each design effective or how the design could have been improved. The rules were simple: no jargon. No fluff. No pretentious designer-speak. The result is a collection of razor-sharp insights from some of today's top creative minds.Really Good Logos Explained examines the aesthetics of good logo design and points out with wonderfully specific detail, exactly what makes each design sing - what makes them "really good.". Seller Inventory # DADAX1592534279

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