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Synopsis
A product development executive who has worked with some of the world's top designers shares a wealth of tips and examples on how to anticipate trends, advising businesspeople about how to best prepare for upcoming customer demands. 25,000 first printing.
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About the Authors
Robyn Waters is the former vice president of Trend, Design, and Product Development at Target, where she worked with designers such as Philippe Starck and Todd Oldham to reinvent everything from teapots to lamps. She is currently a consultant.
Robyn Waters is the former Vice President of Trend, Design, and Product Development at Target.
"About this title" may belong to another edition of this title.
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The Trendmaster's Guide : Get a Jump on What Your Customer Wants Next
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Penguin Publishing Group, 2005
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ISBN 13: 9781591840916
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