Items related to Web Systems Design and Online Consumer Behaviour

Web Systems Design and Online Consumer Behaviour - Softcover

 
9781591403289: Web Systems Design and Online Consumer Behaviour
Softcover
ISBN 10: 1591403286 ISBN 13: 9781591403289
Publisher: IGI Publishing, 2004

Synopsis

Takes an interdisciplinary approach towards systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain systems design elements may impact consumers' perceptions, attiude, intentions and actual behaviour.

"synopsis" may belong to another edition of this title.

Publisher
IGI Publishing
Publication date
2004
Language
English
ISBN 10 
1591403286
ISBN 13 
9781591403289
Binding
Paperback
Number of pages
300
Editor
Gao Yuan