e-Business Innovation and Change Management - Softcover

 
9781591402138: e-Business Innovation and Change Management

Synopsis

E-business is an innovation that brings with it new ways of dealing with customers and business partners, new revenue streams, new ways of processing information, new organization structures, new skill sets, electronic supply chains, new standards and policies, new collaborations, the need for adaptable business strategies and effective management of associated changes. However, e-business and change management have often been addressed as separate issues by organizations, often leading to disappointing results. E-Business Innovation and Change Management addresses e-business innovation and change management issues. It provides an understanding of the interdependence and synergy between the two issues and that a holistic approach is imperative for organizations to survive in this new economy and achieve a competitive advantage. The book includes chapters from leading academics around the world on change management, which has bee identified as an important barrier to e-business success.

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Synopsis

E-business, with its new ways of dealing with customers and every other aspect of running a company, and change management, the navigation of shifts in practice and culture, have often been addressed as separate issues. In their text for undergraduates and graduate students in technology-related programs, two Australian business educators combine t

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Other Popular Editions of the Same Title

9781591401384: e-Business Innovation and Change Management

Featured Edition

ISBN 10:  1591401380 ISBN 13:  9781591401384
Publisher: IGI Publishing, 2003
Hardcover