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Synopsis
In today's high-tech business world, few issues are more important than how companies can gain competitive advantage from using new technology, especially information technology (IT). This book addresses that problem head-on, describing the steps every organisation must take to 'get the best bang from each buck spent' on IT infrastructure.
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About the Author
Robert L. McDowell, vice president, Microsoft, has thirty-plus years in information technology. Interacting with executives at major companies worldwide, he is able to keep his finger on the pulse of business and IT.William L. Simon, bestselling author of business books and narrative non-fiction, has also written extensively for screen and television.In 2001, Simon and McDowell wrote Driving Digital Robert McDowell is a trained medial/veterinary herbalist who has a busy practice in Bathurst, New South Wales, Australia. He grew up in rural New Zealand, and graduated in both Mining Engineering and Business Administration in 1968. He entered full-time herbal practice in 1985, and, in 1991, as a result of requests from horse and dog owners, he expanded the practice to include animals.
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- PublisherSelect Books Inc (US)
- Publication date2010
- ISBN 10 1590790626
- ISBN 13 9781590790625
- BindingHardcover
- LanguageEnglish
- Number of pages224
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In Search of Business Value : Ensuring a Return on Your Technology Investment
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