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MDM for Customer Data: Optimizing Customer Centric Management of Your Business - Softcover

 
9781583476888: MDM for Customer Data: Optimizing Customer Centric Management of Your Business

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Synopsis

Practical and informal, this manual clearly defines Master Data Management (MDM), a set of processes and tools that consistently define and manage the nontransactional data entities of an organization. Demonstrating how to implement MDM and how to make it complement other IT solutions, this handbook proves that MDM is a fascinating and up-and-coming approach that allows organizations to run customer-centric business operations. With chapters on data governance, MDM data domains, and customer-data case studies, this reference will appeal to programmers, chief information officers, and information technology architects and managers.

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Other Popular Editions of the Same Title

9781583473504: MDM for Customer Data: Optimizing Customer Centric Management of Your Business

Featured Edition

ISBN 10:  1583473505 ISBN 13:  9781583473504
Publisher: MC Press (US), 2009
Softcover