Newly expanded and thoroughly revised to reflect and meet the demands of a high-velocity global business environment, the Fourth Edition of this popular book and its companion CD-ROM help small and mid-sized businesses as well as non-profit organizations and public-sector agencies to achieve effective, efficient, and disciplined business development, proposal development, and knowledge management (KM) processes. Among an extensive array of updates and new material, the Fourth Edition discusses storytelling as a proposal art, the value of front-end proposal planning and storyboarding, the importance of honoring the customer mission in proposals, and the latest trends in performance-based acquisition (PBA). CD-ROM Included! Features a searchable directory of government agencies, easy-to-use proposal templates, and an extensive list of acronyms.
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Robert S. Frey, M.A., serves as the vice president of knowledge management & proposal development for RS Information Systems, Inc.During the past 6 years, RSIS has become one of the 50 largest federal information technology (IT) contractors in the United States, and is the largest African-American-owned company in the Washington, D.C. region. As a highly successful prime contractor with projected CY04 revenues of $325 million and a funded contract backlog of $1 Billion, the company’s 1,800 professional staff support 110 prime contracts and 125,000 users spanning defense, civilian, intelligence, and law enforcement federal agencies. With a sustained proposal win rate of 67%--more than 30% above industry average—RSIS is clearly an example of a business that successfully graduated from the Small Business Administration’s (SBA) 8(a) program and then moved forward to become a premier federal systems integrator. Robert S. Frey has leveraged knowledge management processes to perform rapid proposal prototyping for RSIS. He has personally supported more than 2,000 proposals in his career. In addition, he serves as an Instructor in technology management at UCLA in Westwood, California.
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