"Target 2000" unravels the complexity of technology in the consumer packaged goods industry and explains its vital role in a simple, straight-foreward manner. The authors take executives on a journey through the past, present and future. Along the way, they take you from trading stamps to frequent shopper programs, from m marketing to one-to-one interactive marketing, and from electronic home shopping to virtual stores. They ultimately transport you to CyberWorld where an iris-scan is your pport to sophisticated TechnoMarketing in the new Millennium.
"synopsis" may belong to another edition of this title.
Seller: St Vincent de Paul of Lane County, Eugene, OR, U.S.A.
Condition: Very Good. hardcover 100% of proceeds go to charity! May have signs of use, wear and minor cosmetic defects. Seller Inventory # P-01-4145
Seller: BookHolders, Towson, MD, U.S.A.
Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: first ] Publisher: Retail Systems Consulting, Pub Date: 1/28/1998 Binding: hardcover Pages: 280 first edition. Seller Inventory # 6686478
Seller: True Oak Books, Highland, NY, U.S.A.
Hardcover. Condition: Very Good+. Dust Jacket Condition: Very Good+. First Edition. 279 pages; Very Good condition. No noteworthy defects. No markings. ; - Your satisfaction is our priority. We offer free returns and respond promptly to all inquiries. Your item will be carefully cushioned in bubble wrap and securely boxed. All orders ship on the same or next business day. Buy with confidence. Seller Inventory # HVD-44292-A-0