Touch Graphics: The Power of Tactile Design - Softcover

Street, Rita; Lewis, Ferdinand

Softcover

ISBN 10: 1564964779 ISBN 13: 9781564964779

Publisher: Rockport Publishers Inc., 2003

Synopsis

Examining a wide array of innovative and often experimental graphic design pieces that have incorporated imaginative materials like fur, velvet, plastic and metal to convey powerful messages and connect with audiences on a deeper level. Tactile designs feed our most neglected sense in a digital world that focuses aggressively on visual and audio stimulation and the authors celebrate and showcase the remarkable power they have to engender wonder, excitement and a sense of ownership in today's consumers. This collection is designed to inspire designers to open their minds - and their art - to include new forms and shapes. The text presents the manufacturing processes and challenges the designer's experience while also informing the reader of any technical hurdles that were a part of the design process. It features projects in a gamut of "you can't print on that" materials: from pleated, Issey Mayake-type forms to razor thin metal business cards.

About this title

About the Author

Rita Street and Ferdinand Lewis specialize in writing on graphic design and communication. Street is the former editor of Animation Magazine, and the author of two books: Computer Animation: A Whole New World, Best New Animation Design 2, and Creative Newsletters & Annual Reports: Designing Information. Ferdinand, a former art director and copywriter, is an instructor at California Institute of the Arts and has edited numerous award-winning PBS publications.

Edition details

• Publisher: Rockport Publishers Inc.
• Publication date: 2003
• Language: English
• ISBN 10: 1564964779
• ISBN 13: 9781564964779
• Binding: Paperback
• Number of pages: 192