Understanding Aesthetics for the Merchandising and Design Professional, 2nd Edition 2nd edition

3.8 avg rating
( 5 ratings by Goodreads )
 
9781563678097: Understanding Aesthetics for the Merchandising and Design Professional, 2nd Edition 2nd edition
View all copies of this ISBN edition:
 
 

Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, this revised text presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behavior. The multi-sensory approach to studying the elements and principles of design helps students master the underlying factors of successful design and learn how products and their promotional surroundings can establish brand identity and create a pleasing environment for the consumer. New to this edition: -- Full-color illustrations throughout -- Each element of design will be covered in its own chapter with 8 new chapters in Part Two -- Boxed "applications" will showcase how the aesthetics concepts are used within actual design and merchandising environments -- Vocabulary definitions and key concepts highlighted in margins -- Each chapter will include brief learning activities to complete in class or at home -- New content related to mass customization and customer made trends in Chapter One -- Revised Chapter Two will focus on the "5-Ps that contribute to Aesthetics"- Product, People, -- Property, Product Presentation, and Promotional Activities -- New content on Brand Personality, the role of Aesthetics in Branding, and why branding is important to consumers -- Discussions of multi-channel retailing, including e-commerce, experiential marketing and "digital -- consumer" trends -- New and updated readings at the ends of each chapter -- Instructor's Guide provides suggestions for planning the course and using the text in the classroom

"synopsis" may belong to another edition of this title.

Product Description:

New, ship fast, delivered in 5-7 days in UK, No PO BOX.

About the Author:

Ann Marie Fiore is Associate Professor of Textiles and Clothing at Iowa State University.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

1.

Ann Marie Fiore
Published by Bloomsbury Publishing PLC, United Kingdom (2010)
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Paperback Quantity Available: 1
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Bloomsbury Publishing PLC, United Kingdom, 2010. Paperback. Condition: New. 2nd Revised edition. Language: English . Brand New Book. Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, this revised text presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behavior. The multi-sensory approach to studying the elements and principles of design helps students master the underlying factors of successful design and learn how products and their promotional surroundings can establish brand identity and create a pleasing environment for the consumer. New to this edition: -- Full-color illustrations throughout -- Each element of design will be covered in its own chapter with 8 new chapters in Part Two -- Boxed applications will showcase how the aesthetics concepts are used within actual design and merchandising environments -- Vocabulary definitions and key concepts highlighted in margins -- Each chapter will include brief learning activities to complete in class or at home -- New content related to mass customization and customer made trends in Chapter One -- Revised Chapter Two will focus on the 5-Ps that contribute to Aesthetics - Product, People, -- Property, Product Presentation, and Promotional Activities -- New content on Brand Personality, the role of Aesthetics in Branding, and why branding is important to consumers -- Discussions of multi-channel retailing, including e-commerce, experiential marketing and digital -- consumer trends -- New and updated readings at the ends of each chapter -- Instructor s Guide provides suggestions for planning the course and using the text in the classroom. Seller Inventory # AA79781563678097

More information about this seller | Contact this seller

Buy New
79.91
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

2.

Fiore, Ann Marie
Published by Bloomsbury Publishing PLC (2010)
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Quantity Available: 1
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description Bloomsbury Publishing PLC, 2010. PAP. Condition: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Seller Inventory # FV-9781563678097

More information about this seller | Contact this seller

Buy New
77.12
Convert currency

Add to Basket

Shipping: 9
From United Kingdom to U.S.A.
Destination, rates & speeds

3.

Ann Marie Fiore
Published by Bloomsbury Publishing PLC
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Paperback Quantity Available: 5
Seller:
THE SAINT BOOKSTORE
(Southport, United Kingdom)
Rating
[?]

Book Description Bloomsbury Publishing PLC. Paperback. Condition: New. New copy - Usually dispatched within 2 working days. Seller Inventory # B9781563678097

More information about this seller | Contact this seller

Buy New
84.51
Convert currency

Add to Basket

Shipping: 6.94
From United Kingdom to U.S.A.
Destination, rates & speeds

4.

Ann Marie Fiore
Published by Bloomsbury Publishing PLC, United Kingdom (2010)
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Paperback Quantity Available: 1
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description Bloomsbury Publishing PLC, United Kingdom, 2010. Paperback. Condition: New. 2nd Revised edition. Language: English. Brand new Book. Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, this revised text presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behavior. The multi-sensory approach to studying the elements and principles of design helps students master the underlying factors of successful design and learn how products and their promotional surroundings can establish brand identity and create a pleasing environment for the consumer.New to this edition: -- Full-color illustrations throughout -- Each element of design will be covered in its own chapter with 8 new chapters in Part Two -- Boxed "applications" will showcase how the aesthetics concepts are used within actual design and merchandising environments -- Vocabulary definitions and key concepts highlighted in margins -- Each chapter will include brief learning activities to complete in class or at home -- New content related to mass customization and customer made trends in Chapter One -- Revised Chapter Two will focus on the "5-Ps that contribute to Aesthetics"- Product, People, -- Property, Product Presentation, and Promotional Activities -- New content on Brand Personality, the role of Aesthetics in Branding, and why branding is important to consumers -- Discussions of multi-channel retailing, including e-commerce, experiential marketing and "digital -- consumer" trends -- New and updated readings at the ends of each chapter -- Instructor's Guide provides suggestions for planning the course and using the text in the classroom. Seller Inventory # AA79781563678097

More information about this seller | Contact this seller

Buy New
92.45
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

5.

Fiore, Ann Marie
Published by Fairchild Books (2010)
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Paperback Quantity Available: 10
Seller:
Ergodebooks
(RICHMOND, TX, U.S.A.)
Rating
[?]

Book Description Fairchild Books, 2010. Paperback. Condition: New. Seller Inventory # INGM9781563678097

More information about this seller | Contact this seller

Buy New
91.95
Convert currency

Add to Basket

Shipping: 3.06
Within U.S.A.
Destination, rates & speeds

6.

FIORE, ANN MARIE.
Published by Fairchild Books (2010)
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Paperback Quantity Available: 1
Seller:
Herb Tandree Philosophy Books
(Stroud, GLOS, United Kingdom)
Rating
[?]

Book Description Fairchild Books, 2010. Paperback. Condition: NEW. 9781563678097 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. For all enquiries, please contact Herb Tandree Philosophy Books directly - customer service is our primary goal. Seller Inventory # HTANDREE0146287

More information about this seller | Contact this seller

Buy New
88
Convert currency

Add to Basket

Shipping: 7.98
From United Kingdom to U.S.A.
Destination, rates & speeds

7.

Fiore Ann Marie
Published by Fairchild Books
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Quantity Available: 3
Seller:
Majestic Books
(London, ,, United Kingdom)
Rating
[?]

Book Description Fairchild Books. Condition: New. pp. xvii + 398 Illus. (Col.). Seller Inventory # 6662861

More information about this seller | Contact this seller

Buy New
99.85
Convert currency

Add to Basket

Shipping: 5.50
From United Kingdom to U.S.A.
Destination, rates & speeds

8.

Fiore, Ann Marie
Published by Fairchild Books (2010)
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Paperback Quantity Available: 1
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Fairchild Books, 2010. Paperback. Condition: Brand New. second edition. 464 pages. 10.80x8.50x1.00 inches. In Stock. Seller Inventory # __1563678098

More information about this seller | Contact this seller

Buy New
99.58
Convert currency

Add to Basket

Shipping: 7.50
From United Kingdom to U.S.A.
Destination, rates & speeds

9.

Ann Marie Fiore
Published by Bloomsbury Publishing PLC, United Kingdom (2010)
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Paperback Quantity Available: 10
Seller:
Book Depository hard to find
(London, United Kingdom)
Rating
[?]

Book Description Bloomsbury Publishing PLC, United Kingdom, 2010. Paperback. Condition: New. 2nd Revised edition. Language: English. Brand new Book. Bridging the gap between the study of aesthetics and its application in the merchandising and design environments, this revised text presents a research-based focus on the concepts of aesthetics and their effect on product value and consumer behavior. The multi-sensory approach to studying the elements and principles of design helps students master the underlying factors of successful design and learn how products and their promotional surroundings can establish brand identity and create a pleasing environment for the consumer.New to this edition: -- Full-color illustrations throughout -- Each element of design will be covered in its own chapter with 8 new chapters in Part Two -- Boxed "applications" will showcase how the aesthetics concepts are used within actual design and merchandising environments -- Vocabulary definitions and key concepts highlighted in margins -- Each chapter will include brief learning activities to complete in class or at home -- New content related to mass customization and customer made trends in Chapter One -- Revised Chapter Two will focus on the "5-Ps that contribute to Aesthetics"- Product, People, -- Property, Product Presentation, and Promotional Activities -- New content on Brand Personality, the role of Aesthetics in Branding, and why branding is important to consumers -- Discussions of multi-channel retailing, including e-commerce, experiential marketing and "digital -- consumer" trends -- New and updated readings at the ends of each chapter -- Instructor's Guide provides suggestions for planning the course and using the text in the classroom. Seller Inventory # BZE9781563678097

More information about this seller | Contact this seller

Buy New
114.23
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

10.

Ann Marie Fiore
Published by Fairchild Books (2010)
ISBN 10: 1563678098 ISBN 13: 9781563678097
New Softcover Quantity Available: 1
Seller:
Irish Booksellers
(Portland, ME, U.S.A.)
Rating
[?]

Book Description Fairchild Books, 2010. Condition: New. book. Seller Inventory # M1563678098

More information about this seller | Contact this seller

Buy New
112.04
Convert currency

Add to Basket

Shipping: 2.50
Within U.S.A.
Destination, rates & speeds

There are more copies of this book

View all search results for this book