With its unique, authoritative treatment of theory and practice in database management, this work maintains that marketers must understand the statistics, economics, and efficient applications of direct marketing in order for it to work.
"synopsis" may belong to another edition of this title.
With its unique, authoritative treatment of theory and practice in database management, this work maintains that marketers must understand the statistics, economics, and efficient applications of direct marketing in order for it to work.
"About this title" may belong to another edition of this title.
Seller: The Warm Springs Book Company, Fremont, CA, U.S.A.
Hardcover. Dust Jacket Included. ISBN: 1556233175, Hardback, 3rd printing, Fine in a Near Fine DJ; a book designed to teach "how to turn data into information and information into insight" in order to market to individuals in today's economic marketplace, book has no names or internal markings, 8vo., 535 pages., 0.0 0.0 0.0. Seller Inventory # 09049
Seller: BoundlessBookstore, Wallingford, United Kingdom
Hardcover. Condition: Good. Little wear to boards. Content is clean Good complete DJ with little wear. Seller Inventory # 9999-999106559322
Quantity: 1 available
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Good. 2nd Ed. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # GRP81627217
Seller: Better World Books, Mishawaka, IN, U.S.A.
Condition: Good. 2nd Ed. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. Seller Inventory # 39323098-6
Seller: SHIMEDIA, Brooklyn, NY, U.S.A.
Condition: New. Satisfaction Guaranteed or your money back. Seller Inventory # 1556233175
Seller: Rare Book Cellar, Pomona, NY, U.S.A.
Hardcover. First Edition; Second Printing. Near Fine in a Near Fine dust jacket.; 8vo 8" - 9" tall; 535 pages. Seller Inventory # 216447